LIFESTYLE>Analysis

After visiting both Shoreditch and Mayfair it’s fairly obvious that they are worlds apart, both share common interests in culture and art but in very different ways. Shoreditch screams urban and youth, with its open brick walls covered in what some might call graffiti, but to most it is art. The individual style flows throughout the area matching the atmosphere around them. The galleries all held controversial/contemporary art such as one artist who painted women in white dresses when its that time of the month, not too great to look at but very individual, addressing areas of life which are not shown in other art forms.

Mayfair being only ten minutes on the tube you would think it would be fairly similar, but on the contrary it’s completely different. With a mix of traditional and newer architecture; the clean, sleek and classical feel of buildings matched the businessmen and women that hurriedly walked through the streets, seemingly in a rush to be somewhere even if they weren’t actually going anywhere. We felt the need to keep up a fast pace to not get knocked over at every bend. Every store along the street was regally presented with a flag flying high and a doorman to politely let you in. With the famous Savile Row and high- end designer name following one after another, most of the interiors were very minimalistic spaces. The majority of the galleries were small spaces tucked between the shops with a mix of contemporary work and well-known artists such as Salvador Dali. 

LIFESTYLE: Mayfair

LIFESTYLE: Shoreditch

Trends: Mayfair> Suits

Mayfair, the home of Savile Row and its renowned tailors. It is unsurprising that this area of London is full of people dressed in beautifully tailored suits. It is the classic look of Mayfair for both men and women.


 

Trends: Mayfair> Tartan

Through all the suits in Mayfair we managed to spot a surprising number of people wandering around in stand out red tartan. A classic it may be, but each individual had a different take on the piece. Coats, skirts and trousers; each person styled this classicfabric in the most stylish way possible, they all definitely caught our eyes. Hopefully the suits stopped their busy schedules for a few seconds to take in these wonders.


 

Trends: Mayfair> Bags

The trend of big bags is not exclusive to the Mayfair area however it is one that is done very stylishly. Although the classic suit remains, the suitcase has been replaced by these unisex bags, which complete the Mayfair look.

 

Trends: Shoreditch> Fur

There was a lot of fur style coats, collars and cuffs to be seen across London. However it was interesting to see Shoreditch’s individual take on fur, styled with vintage accessories for that one-of-a-kind look.

 


Trends: Shoreditch> Grunge

Grunge has evolved from a music genre to a fashion statement. The messy, untamed and distressed look (although it may take some forever to perfect) is meant to look effortless. Although this trend is worn by many there is always a sense of individuality. In these images you see one trend molded by the individual’s personality and the way in which they want to be seen.

Trends: Shoreditch> Couples

With the couples trend, you have to wonder how much influence each person takes from their partner. In the pictures we can see mirroring postures and stance, couples wearing identical colours with the blacks and even sometimes sporting the same items of clothing, such as the scarves and leather jackets.

 

David Koma